The Right Words Unlock Doors, and Open Up Commercial Avenues

When the editors at a major newspaper recognized the need to help employees communicate more effectively across cultures, they brought in a specialist.

When a community college in the Northeast recognized that it needed to talk to wider audiences, it sought the services of a journalist who has made news relations a specialty.

When a sheriff responsible for overseeing foreclosure auctions recognized that homeownership preservation should be a team effort, he turned to a cultural communicator who helps diverse groups with conflicting needs work toward common goals.

All three challenges were met by one firm: Linda S. Wallace Communications – a full-service communications company that specializes in cultural competency training and crisis management.

Linda S. Wallace Communications provides strategic intelligence to help companies navigate the rapid currents of diverse marketplaces. Linda S. Wallace, president and CEO, founded the firm in 1996 to transform divisive diversity dialogues into action-oriented skill-development exercises and useful communication strategies.

Consultants draw upon reporting, writing, and reasoning skills along with their own vast cultural journeys as they assist clients in efforts to deliver messages to broader and wider audiences. In workshops, they engage employees in small comfortable dialogues that allow them to identify and manage their cultural filters and build more cohesive and trusting relationships with colleagues.

Linda S. Wallace Communications provides a range of business services including cultural competency and team-building workshops; reporting and speech writing services; crisis management; and news relations. In the 1990s, Ms. Wallace pioneered the news relations technique, a media strategy that markets news stories to help newspapers and broadcast media grow audience share and readership.

Ms. Wallace has conducted cultural competency workshops for national as well as local clients, including: Community College of Philadelphia; Hearst Newspapers; National Liberty Museum; the U.S. Navy; the Anti-Defamation League; Houston Chronicle; Albany Times-Union; and the Columbia University Graduate School of Journalism.

Her vivid words bring cultural issues to life and have appeared in a number of national newspapers and publications, including the Houston Chronicle; the Columbia Journalism Review; Portland Oregonian; DiversityInc.com; and the Philadelphia Inquirer.